Publicity and Education

I Love Smoke-free Hong Kong Campaign

The Tobacco Control Office of the Department of Health has been promoting a smoke-free culture to the public through the mass media. To raise the public awareness on the hazards of smoking and secondhand smoke, and the newly amended Smoking (Public Health) Ordinance, a publicity campaign entitled "I love smoke-free Hong Kong" has been started since 2005.

TV and Radio Programmes

- Announcement in public interests (API)
    Enjoy a smoke-free environment Enjoy a smoke-free environment
    Breathe easy, it' a smoke-free journey Breathe easy, it' a smoke-free journey 
    Smoking Cessation Service  Smoking Cessation Service
    Smoking Offences $ 1,500 Fixed Penalty Smoking Offences $ 1, 500 Fixed Penalty
    A smoke-free environment benefits everyone A smoke-free environment benefits everyone
    Be Good to Yourself Quit Smoking Be Good To Yourself Quit Smoking
    Quit Smoking    It's Never Too Late Quit Smoking    It's Never Too Late
    Thank you for supporting a smoke-free environment Thank you for supporting a smoke-free environment
    Smoke-free parks Smoke-free parks
    Smoke-free beaches Smoke-free beaches
    Smoke-free indoor places Smoke-free indoor places
    Smoke-free indoor and outdoor places Smoke-free indoor and outdoor places
    Smoke-free restaurants Smoke-free restaurants
    Smoke-free workplaces Smoke-free workplaces
    Harmful Effects of Secondhand Smoke  Harmful effects of secondhand smoke 
    Support smoke-free indoor areas  Support smoke-free indoor areas         

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Sharing of smoking cessation by celebrities
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A new era of smoke-free Hong Kong
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Amendment on Smoking (Public Health) Ordinance (Cap. 371)
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I Love Smoke-free Hong Kong 2008

Outdoor advertisements

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Outdoor billboards Outdoor billboards
Outdoor billboards Outdoor billboards
Outdoor billboards Outdoor billboards
Outdoor billboards Outdoor billboards
Outdoor billboards  
Outdoor billboards
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Advertisements on Bus  Advertisements on Bus
Advertisements in MTR station Advertisements in MTR station
Advertisements in Bus stop Advertisements in MTR station
Advertisements in MTR station Advertisements on Trams
Advertisements in Bus stop Advertisements on Bus
Advertisements on Bus Advertisements in Bus stop
Advertisements on Bus Advertisements in MTR station
Advertisements in Bus Stop Advertisements on Bus
Advertisements on Bus Advertisements on Trams
Advertisements on Trams Advertisements on Trams
Advertisements in MTR Advertisements on Trams
Public transport carriers network

Publications

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Video Compact Discs No Smoking Signs
Pamphlets, posters, exhibition boards, video compact disc, etc.

Other Promotional Activities

Smoke-free Word Puzzle

The Tobacco Control Office organised the "Smoke-free Word Puzzle" in 2009. The game aims to enhance student's understanding of tobacco control and smoking cessation effort in Hong Kong, as well as to urge them to deliver the messages of quitting smoking to their smoking parents or friends.

Various primary and secondary schools actiively participated this campaign. About twenty thousand students have submitted their answers.

 

 

  
 

 

  
 

Correct Answer：

  
 

橫

直

1. 非 尼 古 丁 替 補 療 法

1. 尼 古 丁 補 充 劑

2. 充 足 睡 眠

2. 法 定 禁 煙 區

3. 吸 煙 公 眾 衞 生 條 例 第 三 七 一 章

3. 戒 煙 輔 導 熱 線

4. 煙 草 控 制 框 架 公 約

4. 一 八 三 三 一 八 三

5. 五 月 三 十 一 日

5. 五 分 鐘
 
     
 

"The Most Deterring Pictorial Health Warnings" Election

Posting of pictorial health warnings on the package of tobacco products has been effected for about 2 years. To evaluate the effect of different pictorial health warnings, the Tobacco Control Office of Department of Health organised "The Most Deterring Pictorial Health Warning" election for Hong Kong citizens to vote for the most deterring pictorial health warning in Hong Kong.

The response is overwhelming and the results are as follows: Most people (27%) voted No.2 as the most deterring pictorial health warnings.

No.2 

95% of all participants agreed to make the pictorial health warnings more deterring.

 

Election Result :

Picture

Result

No.1 Smoking harms your family

26%

No.2 Smoking kills

27%

No.3 Smoking causes lung cancer

10%

No.4 Smoking can accelerate ageing of skin

6%

No.5 Smoking may cause impotence

5%

No.6 Smoking causes peripheral vascular diseases

25%

Others

1%

 

 

  
 
To view the above pictures, please click here.
   
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Last Revision Date : 03 October 2011